Development of a CRM information system that allows integrating the commercial consulting process in an insurance company

Development of a CRM information system that allows integrating the commercial consulting process in an insurance company

This article consists of the description of the design andimplementation of a CRM information system that allowsintegrating the commercial consulting process in an insurance company, which takes all the concepts and shortcomings that arise in the daily tasks of the advisors. This project intends tha...

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Main Authors: Arley Vanegas, Duvan, Tatiana Parias, Jenifer, Muñoz Cortés, Nancy del Socorro, Henao Villa, César Felipe, García Arango, David Alberto
Formato: Online
Idioma:spa
Publicado: Corporación universitaria Americana 2021
Subjects:
asesoría comercial
CRM
ingeniería
sistema de información
business consulting
engineering
information system
Acceso en liña:https://publicaciones.americana.edu.co/index.php/inam/article/view/410
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